Be sure to check out this cross-post between Story Horizon and the TMC Resource Kit. For the full expansive blog post version of the case study visit StoryHorizon.com. For the Slide presentation available through the creative commons for educators etc. check out TMC (link above). OR BOTH!!
Many thanks to Jay Bushman and James Cooper for their insights during TM101’s Crowdfunding Transmedia and of course Pemberley Digital for putting on such an amazing campaign for us all to learn from.